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April / 9 - 10 / 2016

#mediahackday
 
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About Media Hack Day

The Challenge

Future of Advertising!

The world of advertising is changing quickly.
On the one hand new advertising channels are rising, new ad formats are being developed and new targetings allow more and more efficient advertising campaigns.

On the other hand more and more users are annoyed by today‘s kind of advertising. They do not react to marketing campaigns or hide them by installing adblockers.

Together with you we want to explore the future of advertising and help concepts to come to reality within 24 hours of extended hacking.

Please join our Facebook site for additional information.

The Mission

Join our Media Hackday

and explore new features and possibilities that will shapen the future of digital advertising.  The hackathon will bring together programmers, designers, mobility experts, product visionaries and creative folks.

Their mission is to develop new advertising technologies, targetings, trackings or personalization features. They might find answers to the AdBlock-problem or they could develop new ad formats and creatives.

The Media Hackday takes place at the Axel Springer Plug & Play Accelerator.

Prizes, an international jury and the praise from the community and media owners are waiting.


Our Main Partners

Location & Venue


Axel Springer | Plug & Play / Penthouse Club | Markgrafenstr. 14 | 10969 Berlin

 

 
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Schedule

 
 
 

Saturday API Workshops Overview

13:00 Axel Springer iPool   -   13:30 Media Impact       
14:00 Spiegel Online   -   14:30 Spotify           
15:00 Tealium   -   15:30 Twitter
16:00 Viacom   -   16:30 zanox
17:00 Funke Digital TV Guide   -   17:30 shutterstock                
 

Prizes

SEE THE WINNERS HERE!

1st Prize
GoPro Hero4 silver
to each team member*

2nd Prize
Bose Soundlink Bluetooth speaker
to each team member*

3rd Prize
100€ Amazon voucher
to each team member*

WTF-Award
Beer Tasting Workshop


API-Prizes

Axel Springer
100 Euro Netflix gift voucher to each team member*

Funke Digital TV Guide
100 Euro gift voucher to each team member*

Shutterstock
3-month Shutterstock subscriptions to each team member*

Spiegel Online
100€ Amazon voucher to each team member*

Spotify
Spotify Multiroom Speakers to each team member*

Tealium
Laptop Backpage, 3Doodler, Makey Makey,
Lomo Instant Camera, Virtual Reality Headset and a surprise...

Twitter
Raspberry Pi and Twitter Swag Pack for each team member*

Viacom
Viacom Goodie Bag incl. Gift Voucher for each team member*

zanox.
500 Euro travel voucher to the team

*Prizes are tailored for teams up to 5 members max.

 


Jury

Jury Member 1

Jury

Carsten Dorn
COO / CFO
media impact


 

Jury Member 2

Jury

Manuel Scharf
Partner Consultant
Tealium

 

Jury Member 3

Jury

Jan Bechler
Chief Digital Officer
thjnk

Our API-, Media And Event-Partners

Questions? Contact us!

 
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